AFLAlameeri Fragrance Libraryمكتبة الأميري للعطور

MEDIA

Documenting the scene
before it passes.

Media is a selective space for documenting the people, places, and events shaping fragrance culture in the Emirates and wider region through interviews, observations, and visual and audio records.

Edited and curated by Mohammed Alameeri

FOUR FORMATS

What do we document?

01

Interviews

Conversations with perfumers, researchers, collectors, craftspeople, and people whose experience deserves to be preserved.

02

Field Observations

Notes from exhibitions, markets, museums, farms, workshops, and places where aromatic material becomes culture.

03

Events & News

Selective coverage of developments that add real knowledge to fragrance culture in the UAE and region—not every announcement.

04

Visual & Audio Archive

Images, film, and recordings preserving people, places, tools, and rituals connected to scent.

DOCUMENTATION STANDARD

Every media record carries its context and source

01

Subject

Why does this person, event, or place deserve a record?

02

Time & Place

A clear date, location, and setting for future reference

03

Source

Attribution for information, images, and quotations

04

Context

What came before and why it matters to fragrance culture

05

Permission

Respect for guests, photographers, and rights holders

06

Correction

A clear update when more accurate information emerges

THE MEDIA ARCHIVE

A new chapter for AFL

The visual archive opens with a short film revealing Alameeri Fragrance Library’s new identity and sonic signature.

01
Identity film31 July 2026Bilingual

AFL

Alameeri Fragrance Library begins a new chapter: an independent reference for fragrance culture in the UAE, bringing collection, evaluation, editorial and media together.

Download MP4